I often have customers spend a lot of time working on their “about us” pages to give details, not “fluff”. I also like to keep my eye out for news articles that I can direct my customers for more information.
Today, I was browsing around my newslists because I like to subscribe to ALL of them. It’s information overload but I like to see what is good, what is bad, what is weird, what is left and what is right. Sometimes an article is an excellent example of “WHAT NOT TO DO!” I found an article from a few days ago that gives excellent advise on how to create an “About Us” page for your website.
BNET is part of the CBS Business Network: http://www.bnet.com/blog/small-biz-advice/7-ways-to-write-a-better-8216about-us-8217-page/753?tag=content;drawer-container